Thinking about getting that new Lambo for Christmas this year? Don't. There will be a correction with all the inflated prices (eventually). If
you can wait, buy low, sell high. To be clear, this isn't about worrying about saving every nickle - just hold off on luxurious spending and/or making big-life changes.
2. What you focus on, grows.
A mentor of mine taught me a
priceless life lesson...what I focus on, grows. I'm seeing many examples of people focusing on spending less, saving more, downsizing services, ie: shrinking. This isn't a strategy that will fix your problem. You cannot save yourself to abundance - those are two polar opposites. They repel one another. Focus on shrinkage, get more shrinkage. Focus on growth and get more growth! This may seem simplistic and somewhat "wishful," but with 20-years of
practical experience, it's been true for me. It's never been easy to do, especially during difficult times, but a skill worth honing.
3. Maximize your efficiency.
Anything that costs you time, is the enemy of a "trading time-for-dollars" business model (chiropractic/veterinary services). The more time you can gain back, the more business revenue you can generate, it's that simple.
(Shameless plug: ChiroSimple was created with this as its primary goal, so if you're already a ChiroSimple member, you're already stacking on the right side of this)
4. Do the things that create the highest ROR (Rate of Return) and ditch everything else that doesn't.
Have you noticed that you get ongoing referrals from a single source? That's an example of a ROR that you want to cultivate. By contrast, spending your time (or dollars) with your rotary club might get you the occasional referral, if it's not generating a high ROR, you'd be smart to invest in the habits that creates the ideal
yield.
(ChiroSimple members have proven that simply sending their reports to every referral source reinforces more referrals)
5. Hedge against risk/liability.
A board complaint can stall your business income, add additional stress no-one can handle these
days, and cause you to incur costs that would be very difficult to recover from. Your records are your primary (or only) salvation to help you avoid/recover from this unfortunate
reality.
Your notes are your voice and representation of your skills - make certain they are up to your standards. Other risk assessments include, but not limited to: staff training, icy
walkways, patient flow (could 2-dogs get in a fight?), are you mobile and risk getting in a car accident everyday, etc.
Our favorite malpractice insurance company is: ChiroSecure. And, please...make sure every single one of you is operating your animal chiropractic business as an "LLC" and you carry a General Liability Policy.
